Color Palette

We put our best
foot forward.

Our colors are approachable, distinguished and breathable. At every touchpoint, our clients know they’re in capable hands.

Slate Gray

HEX #475561 › PMS 7545 C
R - 71    G - 85    B - 97
C - 74    M - 58    Y - 47    K - 27

Cyan

HEX #37aae1 › PMS 298 C
R - 55    G - 170    B - 225
C - 68    M - 16    Y - 0    K - 0

Gold

HEX #f3bb19 › PMS 123 C
R - 243    G - 187    B - 25
C - 4    M - 27    Y - 100    K - 0

Light Gray

HEX #efede6 › PMS Cool Gray 1 C
R - 239    G - 237    B - 230
C - 5    M - 4    Y - 8    K - 0

Typography

Our typography
tells our story, too.

Our font communicates simplicity in design. Aesthetically, it represents the optimism of the modern professional and the trustworthy ethos of our brand.

Open Sans

LIGHT (headlines and body copy)

SEMIBOLD (subheadlines or categories)

BOLD (callouts or footer only)

Lorem Ipsum

Here's a headline example.

Body Copy example ipsum dolor sit amet, consetetur sadipscing elitr, sed diam nonumy eirmod tempor invidunt ut labore et dolore magna aliquyam erat, sed diam voluptua. At vero eos et accusam et justo duo dolores et.

Photography

Representing
the entrepreneur.

Our photography represents real people and interactions in a welcoming, business-focused environment. We refrain from showcasing overly polished individuals, and maintain warmth and professionalism in expression and pose.

Examples of The Entrepreneur's Source photography